Mobile styling app Covet Fashion has tapped Gabrielle Union as their newest host. For the next thirty days, the 43-year-old Being Mary Jane actress will act as the app’s featured star. During that time, users will have access to Gabrielle’s beauty tips and personal fashions, as well as a candid look inside her world, behind the scenes.
Gabrielle is one of only two hosts ever for Covet Fashion. Emma Roberts helped launch the app last month. Unlike other styling apps that highlight a single celebrity for their lifetime, Covet Fashion features a different host every month in an attempt to appeal to a larger and more diverse audience.
Gabrielle was chosen because she is a “style icon who is driven, intelligent and an inspiring role model who motivates women with both her forward-thinking and her chic style,” according to Blair Ethington, SVP for the app.
“I am absolutely thrilled to partner with Covet because it’s pioneering a new way to engage with my fans and share my passion for style while also giving them a glimpse into my very busy life,” said Union.